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Mark has worked globally on projects ranging from brand approach, industry research, segmentation, CRM, advertising and marketing communications, brand acquisition, brand valuation and brand extension. For thirteen years - from 2002 to 2015 - he served as in-home professor for LVMH - the world's largest luxury group - functioning with senior executives from brands like Louis Vuitton, Dom Perignon, Fendi, Tag Heuer, Dior and Hennessy.